Using UV Print Technology to Customise Top-of-the-Line Headphones
America
V-MODA is an audio equipment manufacturer that produces headphones and earphones used by many top DJs and musicians because of their stylish design and high quality. They also offer customisation services to suit individual tastes and preferences.
The introduction of Roland DG's LEF UV printer has opened up a world of possibilities for our business. The LEF is a total win-win – I can be more creative and so can our customers.
Before
- They already offered laser engraved customization, but an increasing number of clients were requesting color designs. The company wanted to be able to offer customers the color they were asking for.
- In addition to orders from individuals, they wanted to accommodate requests from companies and artists with more demanding color requirements and higher order volumes.
After
- In addition to the colors requested by customers, texture expressions such as gloss and embossing are now available. Orders for full-color customization increased rapidly and became a popular service.
- The wide color gamut allows accurate reproduction of corporate brand colors.
- The company is now able to handle larger volume orders. For the V-MODA x Jimi Hendrix collection, over 1,200 shields were printed.