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Roland DG Australia Blog

The (not so) new 'Word of Mouth' - Tell us what you think...

Posted on Monday, August 29, 2011

'Word of mouth' is no doubt one of the most powerful factors in the purchasing decision and someone's opinion is always more valuable than even the best marketing campaign. While word of mouth still goes on, these days 'word of mouth' could be probably be called 'click of mouse' or perhaps even 'Facebook like'... as more people look for opinions and personal reviews for products and services online. This has been going on for many years now, but has really taken off in recent times with the rapid growth of social media.

Social media has transformed the way we now relate, so it is no surprise that people now go online and turn to Facebook, Twitter or the like to find out what people think about a certain product/service. You find that more & more consumer products now have the Facebook Like button attached to the listing and even a comments or review section where people can leave feedback.

At Roland, it's no different - we love to know what our customers think of our products. We have been listening and learning from our customers for 30 years now, and we will keep learning so that we can make products that efficiently and reliably do what customers want them to do.

This is what some experts think of some of the latest Roland products...

Reviews 

If you are one of the lucky ones to get hold of these hot new devices then we would love to know what you think. Or if you own any Roland device then tell us what you love about your Roland! Click here and leave your review.

As a manufacturer it can be a dangerous thing to encourage customers to review and leave feedback, however at Roland we are keen to listen and do our best to take on the ideas and comments from our customers to ultimately develop better products. So we encourage you to join our social media communities on the Roland DG Facebook page or Twitter stream, to leave your feedback and product reviews, and also to keep up with all the latest news and happenings at Roland DG.

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